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Junior eCommerce Specialist

Company: Income Store
Location: Lancaster
Posted on: August 13, 2019

Job Description:

Description:
Income Store is a Digital Marketing company which curates web properties in such a way that they provide an increasing income through various methods of SEO.
Working from our office in Lancaster PA, the eCommerce team is responsible for optimizing and creating marketing strategies for eCommerce platforms. The eCommerce team's main focus is Shopify. You will be working directly with the eCommerce Manager and eCommerce Social Media Manager who will mentor you and help you build your professional skills.
The Junior eCommerce Specialist is responsible for all digital marketing efforts, including paid search & social, digital advertising, retargeting, and email. In addition, they are responsible for website optimizations to improve the customer experience and marketing strategy implementation.
Requirements:
-Work under the supervision of eCommerce Manager and eCommerce Social Media Manager
-Help develop and execute the digital marketing plan, inclusive of but not limited to paid search & social, digital advertising, retargeting, and email marketing
-Manage website and eCommerce platform, including execution of updates to support new product launches, promotions and marketing campaigns
-Provide monthly reporting on eCommerce and website metrics
-Ability to work on their own to create digital graphics and copy
-Analyze performance based on aligned upon KPIs and provide monthly reporting and recommendations
-Remain abreast of current digital marketing tactics and recommend test and learn opportunities to drive awareness, conversion and/or brand advocacy
-Assist with the overall Shopify marketing strategy
-Team player and can effectively communicate both verbally and in writing
-Ability to relocate to Lancaster, PA
-Strong analytical skills; proven ability to track KPIs and provide action plan/strategic recommendations
-Strong communication skills
-Proven ability to work in a collaborative team environment
-Ability to multi-task various projects in a fast-paced environment
"Nice-to-have" Qualifications:
-Experience with Adobe Creative Cloud, and design background
-Experience with creating Facebook, Instagram, Pinterest, and Twitter campaigns
-Experience with scheduling platforms: Buffer, Hootsuite, Loomly, PLANN
Desired Skills:
-Experience with Google Analytics, Google AdWords and Facebook Ad Manager
-Experience working on the backend of a variety of website platforms, specifically Wordpress and Shopify
Education Level Desired:
- 0-2 years of experience in a digital marketing role, with eCommerce experience
- High School Diploma

Keywords: Income Store, Lancaster , Junior eCommerce Specialist, Other , Lancaster, Pennsylvania

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